Turkey has been the center of trade and enterprise in the region for centuries and its location between the continents of Europe and Asia remains the crossroads between the East and the West. With a population of close to 60 million, Turkey has the largest single market in the region. It is rich in human resources, its business community has developed a very high entrepreneurial spirit and experience about the market oriented approach and it possesses a good mix of skilled, semi-skilled and highly qualified and productive work force.

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